Elon Musk’s Misguided Brand Strategy Falls Flat for MAGA Customers
Tesla’s attempt to tap into the MAGA demographic has backfired, revealing CEO Elon Musk’s lack of understanding on branding. The key to selling any product lies in creating a compelling narrative that resonates with consumers. Rather than simply marketing a product, companies must also tap into their target audience’s emotions and desires. In a saturated … Read more