US broadcast, cable, and streaming news outlets faced significant challenges in attracting viewers in 2024, with a notable decline in interest in the news. A presidential election saw a 25% drop in ratings compared to the 2020 cycle across 18 networks.
Despite changing consumer habits and industry shifts, many news outlets remained popular among their audience. The 2024 ratings highlight some key trends:
Source: https://www.adweek.com/tvnewser/news-network-ratings-2024