Take-Two Interactive CEO Strauss Zelnick believes that the upcoming Grand Theft Auto 6 (GTA 6) will be worth waiting for, and he’s not alone in his optimism. In a recent interview with content creator Conner Mather, Zelnick hinted at the game’s potential, stating that it will present something new to the audience.
Zelnick praised Take-Two’s approach to supporting its creative teams, saying they focus on letting audiences anticipate releases for an extended period. This strategy has led to success in several franchises, including GTA and Red Dead Redemption. Zelnick notes that investing heavily in creative aspects and giving audiences time to anticipate a release contributes to the durability of their intellectual properties.
When asked to describe GTA 6 in a few words, Zelnick replied that it will be “extraordinary and worth waiting for.” He also described it as “breathtaking,” emphasizing his confidence in the game’s quality. The CEO’s comments suggest that GTA 6 is shaping up to be a significant release.
Although no official release date has been confirmed, Take-Two plans to launch GTA 6 later this year. Fans will have to wait a little longer to experience the game, but with Zelnick’s enthusiasm and reassurances, it seems worth the anticipation.
Source: https://www.gamesradar.com/games/grand-theft-auto/gta-6-will-be-worth-waiting-for-says-ceo-of-rockstar-owner-who-teases-that-we-really-focus-on-presenting-something-to-the-audience-that-they-just-havent-seen-before