H-E-B has taken the top spot as the best grocery store in the country, according to dunnhumby’s Annual Retailer Preference Index (RPI). This is not the first time the Texas-based chain has won this award, having topped the list four times in eight years. Founded 120 years ago in Kerrville, Texas, H-E-B’s commitment to service, community, and customer satisfaction has paid off.
The survey, which involved over 11,000 consumers and 72 of the country’s largest grocers, highlighted key factors that contribute to a shopper’s decision: savings, quality, shopping experience, and product selection. Customers praised H-E-B for its pricing, reward programs, and high-quality products.
H-E-B’s success can be attributed to its understanding of customer needs and priorities. According to Matt O’Grady, dunnhumby’s President of the Americas, “The fundamentals still apply as H-E-B has proven year over year.” By prioritizing efforts to save customers money and using data-driven insights to inform decision-making, H-E-B has become a leader in the grocery retail industry.
With its Texas character and commitment to quality, H-E-B is a must-visit destination for shoppers looking for a great grocery shopping experience. Whether you’re stocking up on essentials or searching for unique products like their famous green sauce, H-E-B is a store that truly lives up to its slogan: “Here, everything’s better.”
Source: https://www.southernliving.com/h-e-b-best-grocery-store-in-nation-dunhumby-survey-8774578