WWE’s recent Royal Rumble event achieved a significant milestone, breaking an all-time viewership record. The event garnered nearly 16% more domestic viewers on Peacock compared to last year. Globally, it surpassed expectations by even higher numbers on Netflix.
This marks the first time the Royal Rumble was streamed exclusively on Netflix, following WWE’s 10-year deal with the platform. As a result, Netflix has become the primary destination for all WWE shows and specials outside the United States, including SmackDown and NXT.
While exact viewership figures are unavailable, it is likely that Netflix’s involvement contributed to the Royal Rumble’s increased popularity. The event will continue to air on Peacock and WWE Network.
In related news, WWE has announced the launch of a new show, WWE Evolve, featuring up-and-coming wrestling talent. The program will debut on March 5 on Tubi, with new episodes every Wednesday. This initiative aims to provide a springboard for fresh prospects in NXT, SmackDown, and Raw.
In contrast, All Elite Wrestling (AEW) and Ring of Honor (ROH) have lost significant deals, including the CW partnership for Shockwave.
Source: https://deadline.com/2025/02/royal-rumble-viewership-record-new-wwe-evolve-1236277218