The trend of major corporations scaling back their diversity, equity, and inclusion (DEI) initiatives has sparked concern among consumers. To counter this setback, it’s crucial for individuals to take direct action in supporting Black-owned businesses. By purchasing products directly from these entrepreneurs’ websites, customers can maximize the impact of their spending and ensure they receive the full benefit.
Several Black-owned brands have been highlighted as notable supporters of diversity and inclusion. These include Alaffia, offering ethical beauty products; Oyin Handmade, providing moisturizing hair care for natural hair; EDEN BodyWorks, offering affordable, natural hair and body care; and SprinJene, creating fluoride-free toothpaste with clean ingredients.
Beyond beauty products, consumers can find a range of items from Black-owned businesses in home decor, lifestyle, food, and even toys. Brands like The 125 Collection for inspirational candles, Shades of Color for planners and stationery, and Professor Amos for professional-grade cleaning solutions are among the many options available.
In addition to these everyday essentials, consumers can also support Black-owned businesses in the fashion sector with brands such as ICONI, Melt Fit, and Telfar. For those looking for a statement piece, Coco and Breezy’s eyewear offers a unique blend of fashion and function.
As we move forward in this period of corporate DEI rollbacks, it’s essential to demonstrate that supporting diverse businesses isn’t just a fleeting trend but a lasting movement driven by conscious consumers. By choosing to shop directly from these entrepreneurs’ websites, individuals can contribute to a more inclusive and equitable marketplace.
Source: https://shoppeblack.us/beyond-amazon-black-owned-brands-to-shop-directly