In the world of personal finance, a new generation of experts is rising to fame online. Despite coming from diverse backgrounds, these influencers have become household names through their social media presence.
Suze Orman and Jim Cramer may hold traditional titles, but younger generations are now taking center stage with millions of followers on Instagram, TikTok, and YouTube. These “finfluencers” focus on specific groups, offering tailored advice to fans worldwide.
Meet @your.richbff, a prominent figure in the online finance space. This influencer boasts 3.3 million Instagram followers and 2.7 million TikTok fans, with over 1 million subscribers on YouTube.
Source: https://www.bloomberg.com/news/features/2025-02-21/the-top-financial-influencers-giving-money-advice-on-instagram-tiktok?srnd=homepage-europe