President Trump reported income of over $630 million last year, primarily from real estate assets, hotels, golf courses, and licensing deals. According to a recent financial disclosure, his business empire has assets worth over $1.6 billion, including investments in cryptocurrency sales, Trump-branded ventures, and retail merchandise.
The majority of Trump’s income comes from his hospitality businesses, such as the Mar-a-Lago Club in Florida. Other significant sources include licensing deals for products like watches, guitars, and Bibles. In 2022, he earned over $57 million from selling cryptocurrency tokens through a World Liberty Financial crypto venture. The White House has repeatedly stated that Trump’s assets are held in a revocable trust, and the president follows all ethics laws.
The latest drop is the launch of “Trump Mobile,” a new phone company announced by the Trump Organization. The phone plan offers service through three major cell providers, with prices starting at $47.45 for the “47 plan.” A golden “T1” phone is also available for pre-order at $499.
Experts say that Trump’s brand has evolved over time, becoming synonymous with conservative values and political allegiance. His licensing deals allow fans to own tangible symbols of their personal values, such as Trump-branded memorabilia and retail merchandise. According to Robert Passikoff, founder and president of Brand Keys, Trump’s brand is now similar to the Martha Stewart brand, but catering to a primarily conservative audience.
The financial disclosure provides insight into how Trump’s business empire has adapted to his presidency, raising concerns about potential conflicts of interest. However, the White House maintains that all ethics laws are followed, and Trump’s assets remain in a revocable trust.
Source: https://www.npr.org/2025/06/26/nx-s1-5446114/trump-wealth-business-crypto-brand