Artificial intelligence (AI) is revolutionizing the field of research in financial services by providing unprecedented speed, precision, and depth. With the increasing complexity of markets and regulatory frameworks, AI-powered solutions are becoming an essential competitive imperative for firms to stay ahead.
At Microsoft, we partner with leading financial services companies to co-innovate with AI and unlock new business value. Our AI-powered analytics are transforming traditional research processes by enabling analysts to cut through information overload, extract valuable insights, and make informed investment decisions.
Five key ways AI is redefining the value of research in financial services include:
1. **Advancing analysis with AI-powered analytics**: AI-powered analytics empower researchers to analyze historical patterns more accurately, uncover complex correlations, and predict stock price movements with greater accuracy.
2. **Delivering real-time insights**: AI-powered applications surface real-time insights from various sources, enabling analysts to identify emerging trends faster and develop better investment strategies.
3. **Empowering employees with high-value experiences**: AI-powered tools transform how financial services professionals work by streamlining processes, integrating AI-powered insights into their workflows, and reducing the burden of manual tasks.
4. **Deepening market understanding**: AI-powered analytics uncover complex patterns and correlations in vast amounts of financial data, enabling analysts to anticipate emerging risks and opportunities sooner.
5. **Enabling agentic AI**: Advanced AI tools will soon deliver the ability to plan, reason, and take actions to achieve goals autonomously, providing powerful competitive advantages for firms.
By embracing cutting-edge AI solutions, financial services companies can unlock business value, deepen customer relationships, and stay ahead in an increasingly complex and volatile market landscape.
Source: https://www.microsoft.com/en-us/industry/blog/financial-services/2025/06/30/5-ways-ai-is-supercharging-research-in-financial-services