Electric vehicle brand Zeekr has responded to accusations of inflating sales figures, claiming that all involved vehicles were unsold display models that never reached the market. The company maintains its current practice of selling showroom display vehicles at a discount is consistent with industry norms and emphasizes transparency in its sales process.
Zeekr states it labels vehicle status on online order pages to inform customers before purchase and has a zero-tolerance policy for activities infringing consumer rights or honest business conduct. The brand has established an internal task force to review terminal-level sales practices and will take corrective actions as necessary to enhance the purchasing experience and maintain transparency.
Zeekr reaffirms its commitment to transparency and collaboration with the industry to promote a fair and sustainable new energy vehicle market, following public concerns over potentially misleading sales practices.
Source: https://carnewschina.com/2025/07/20/zeekr-denies-zero-kilometre-used-car-allegations-says-vehicles-were-unregistered-showroom-models