In a shift towards more traditional work cultures, many employers are requiring workers to return to the office full-time and prioritize performance metrics over work-life balance. A memo from AT&T’s CEO John Stankey is just one example of this trend.
Some companies, including Amazon and Microsoft, are doubling down on hardcore work cultures that emphasize capability, contribution, and commitment. Workers who don’t adapt may be seen as disposable. Career experts warn that to get ahead in the new era of work, workers must show up in person, highlight their skills, and expect fewer perks.
To thrive in this environment, workers need to decide what’s most important to them and where they can compromise. Some companies are offering benefits such as dental cleanings during the day, but these are no longer seen as priorities. Instead, workers should focus on business metrics and performance measures when interviewing with employers.
For those who want to stay in their current job, building friendships with colleagues or finding ways to take breaks can make a rigid structure more tolerable. However, for those seeking a different company culture, it may be time to start looking for new opportunities. The job market is currently challenging, and workers should have a plan before making any decisions.
Companies are essentially saying that “either you’re fully aligned or you’re disposable.” As the job market continues to evolve, workers must adapt to succeed in their careers.
Source: https://www.businessinsider.com/companies-hardcore-era-employee-changes-att-memo-2025-8