Taylor Swift has sparked excitement among fans with a new countdown on her website, ending at 2 p.m. ET on Monday. The shimmering purple four-hour countdown could signal the announcement of her first lead single, music video, or even a documentary from her highly anticipated 12th studio album, “The Life of a Showgirl.”
Released on October 3, the album will feature 12 tracks, including a collaboration with Sabrina Carpenter. Fans can get a sneak peek at the project through four variations available for sale over the weekend: “Sweat and Vanilla Perfume,” “It’s Frightening,” “It’s Rapturous” and “It’s Beautiful.” The album’s cover features Taylor Swift submerged in bathwater wearing a bejeweled corset.
While nothing has been confirmed, fans can speculate about what might come next. Taylor Swift is set to appear as a guest on her boyfriend Travis Kelce’s podcast again, which could also be related to the upcoming project. With this new countdown, Swifties can expect more updates in the coming days.
Source: https://eu.usatoday.com/story/entertainment/music/2025/08/18/new-countdown-taylor-swift-website-2-pm/85708210007