The camera button on Apple’s iPhone has had a short life span. As domestic phones that have copied its design pixel by pixel now question the necessity of this feature, it raises questions about what went wrong with the highly anticipated button.
In recent years, non-Apple camps like Sony and Nokia were pioneers in physical camera buttons. However, when they were adopted as standard features on high-end imaging phones, no significant fuss was made. The reason is simple: integration and minimalist aesthetics. Domestic manufacturers have been “paying homage” to Apple, but their enthusiasm has led to over-replication of the feature.
Domestic brands like OPPO and vivo have introduced camera buttons that resemble the iPhone’s design. However, upon closer inspection, it becomes clear that the functionality is not as seamless as expected. The camera button’s Achilles’ heel lies in its slow operation and clumsy interface, making it less convenient than existing touch-screen controls.
As users test the camera button, they often find themselves frustrated with its limitations. From accidental touches to cumbersome function switching, the button falls short of expectations. In fact, many netizens believe that the camera control won’t bring joy to anyone, labeling it as a marketing gimmick.
The fundamental reason behind the camera button’s demise lies in its low “input-output ratio.” While manufacturers invest significant costs into design and production, users see limited value in the feature. Most people’s muscle memory is to tap the screen, making infrequently used functions like the camera button seem unnecessary.
As domestic brands re-evaluate their approach to the camera button, it becomes clear that they are following Apple rather than innovating. The market has spoken, and manufacturers have realized the cost of replicating a feature that users don’t need. With the iPhone 17 series still retaining the camera button, it seems that Apple’s decision to abandon the feature is a strategic move.
The camera button’s fate serves as a reminder that innovation often lies in streamlining features rather than adding unnecessary ones. As Apple continues to push the boundaries of smartphone design, its competitors will need to focus on creating meaningful experiences that enhance users’ lives, rather than mere marketing gimmicks.
Source: https://eu.36kr.com/en/p/3426661791733895