ByteDance, the parent company of TikTok, recently faced a surprise challenge from a Chinese startup called DeepSeek. When DeepSeek became the best-known Chinese AI company overnight, Doubao, ByteDance’s own flagship AI assistant app, suddenly fell out of the spotlight.
The reason behind this shift in attention is that user-friendly design often takes precedence over advanced AI models. As a result, users prefer DeepSeek’s intuitive interface and seamless experience, making it the go-to choice for many users.
This unexpected turn of events highlights the importance of user experience in the world of AI. While ByteDance had already launched Doubao with tens of millions of users, DeepSeek’s innovative approach has resonated with users more effectively. The success of DeepSeek serves as a reminder that simplicity and ease of use can be just as valuable as advanced technology.
Note: I simplified the text by breaking it down into shorter sentences and removing unnecessary phrases to make it easier to understand.
Source: https://www.wired.com/story/bytedance-doubao-chatbot-popularity