Apple recently released a new line of laptops and high-end displays to cater to its most demanding customers. The upgraded MacBook Air and MacBook Pro with M5-series chips offer more features than the budget-friendly $599 MacBook Neo, which made headlines earlier this month due to its low price point. Apple’s decision to sacrifice certain features in the Neo model allowed for a lower launch cost, but the company’s new high-end offerings are attracting attention from customers willing to pay extra for quality and performance. According to CEO Tim Cook, the new collection has seen its best-ever first-week sales, indicating a strong response from Mac buyers.
Source: https://www.bloomberg.com/news/articles/2026-03-21/apple-m5-macbook-pro-and-air-review-fast-enough-for-demanding-users