The real estate industry is rapidly adopting artificial intelligence (AI) tools to create high-quality videos and listings, but this technology has raised concerns over misleading advertising. Industry leaders say that while AI can save time and costs, it also poses risks for consumers who may be deceived by fake images or descriptions of properties. Real estate professionals are now being advised to disclose the use of AI-generated content to avoid fines and lawsuits, highlighting the need for transparency in this rapidly changing industry.
Source: https://www.wired.com/story/real-estate-is-entering-its-ai-slop-era