Apple may finally launch a cheaper MacBook on March 4, expected to start at $599. The new laptop will likely feature an A18 chip found in the iPhone 16 Pro, allowing it to keep costs low while still offering powerful performance for everyday use cases.
The device’s affordability is crucial, with Apple insider Mark Gurman estimating prices under $1,000. This would make it more competitive with budget PCs and Chromebooks. While there are limitations, such as no Thunderbolt technology and a lower-end display, the A18 chip’s performance will still make it suitable for general web browsing, productivity tasks, and iPhone integration.
If successful, Apple’s entry into the budget laptop market could be a strategic move to tap into the growing demand for affordable devices. The company has historically occupied the premium tier, but expanding into this area can help offset lack of major developments in its core lineup.
Source: https://www.zdnet.com/article/apple-cheap-macbook-vs-windows-laptops-chromebooks