Apple’s Siri Still Waiting for Its Big AI Update

Apple’s new AI-powered Siri assistant has been in development for years, but it’s finally taking shape. The company previewed the update as part of “Apple Intelligence” during its WWDC keynote last June, promising a more natural and relevant experience. However, the release date has been pushed back multiple times, leaving many to wonder if Apple is struggling to perfect its AI capabilities.

One possible factor behind the delay is the sheer volume of software updates that Apple tries to pump out each year. With multiple operating systems and products to support, it’s no surprise that certain elements might suffer from insufficient resource allocation. Additionally, Apple may have emotionally bonded with Siri in a way that makes it difficult for the company to push ahead with ambitious features.

Despite the delay, many believe that the end result will be worth the wait. After years of sporadic improvements and promises of “a new era” for Siri, the update finally has the potential to live up to its hype. With Apple’s focus on reliability, safety, and usefulness, it’s clear that the company is committed to making AI work in a way that benefits its users.

As Harry McCracken notes, having waited for Siri since 2011, many are willing to give it more time to get it right. The delay may have been sensible, as prioritizing quality over speed has proven to be a wise decision. With the new update on the horizon, fans of Siri can finally look forward to a better experience that puts AI to its full potential.

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Source: https://www.fastcompany.com/91297126/apple-iphone-siri-delay