The Buffalo Bills are at a critical juncture with their negotiations with star running back Josh Cook. With the NFL season looming, the team needs to find a way to sign Cook to a lucrative contract that meets his expectations. The issue isn’t about who’s right or wrong, but rather finding a mutually beneficial agreement.
The Bills don’t want to risk losing one of their best players due to uncertainty over his contract. Instead, they should focus on making an offer that ensures Cook returns to the field soon. A delayed deal could lead to speculation and distractions, including the second episode of Hard Knocks.
Teams often take a cautious approach, applying the franchise tag to limit initial-year salaries. However, this strategy can backfire when players enter their prime years, like Cook is expected to do. The Bills must decide between playing it safe or investing in their star player to ensure long-term success.
Ultimately, the Bills should prioritize finding a deal that works for both parties, rather than trying to meet expectations of what’s “fair” or “reasonable.” A swift agreement would allow them to move forward and focus on the upcoming season.
Source: https://www.nbcsports.com/nfl/profootballtalk/rumor-mill/news/bills-james-cook-need-to-get-deal-done-asafp