Coca-Cola is set to introduce a new version of its iconic beverage, this time made with cane sugar. The move comes as the company seeks to differentiate itself from its long-standing rival and cater to growing consumer demand for natural ingredients.
President Donald Trump recently mentioned the idea of Coca-Cola using cane sugar in its formula, which has now become a reality. The new cane sugar-based Coke will be released alongside the classic version made with high-fructose corn syrup this fall.
Industry experts view this development as a significant shift in the beverage industry’s approach to ingredients. With the rise of alternative sweeteners and growing health awareness, Coca-Cola is adapting by offering a more natural alternative to its traditional formula.
The introduction of the cane sugar-based Coke marks a notable change for the iconic brand, which has been using high-fructose corn syrup since its inception. As the market continues to evolve, Coca-Cola’s decision to introduce this new version reflects the company’s efforts to stay competitive and responsive to consumer preferences.
Source: https://www.marketwatch.com/story/if-i-was-writing-the-checks-at-coke-i-wouldnt-write-the-check-for-this-one-expert-says-about-cane-sugar-coke-a2385ba6