Andrew Yeung, a former Meta and Google employee, attributes his career success to discovering the concept of finding unconventional paths, or the “third door.” This idea involves identifying unique opportunities that lie outside the mainstream and taking steps to capitalize on them. By applying four key strategies – creating value, differentiating through speed, investing in relationships, and giving without expectation of return – Yeung was able to break into the tech industry despite struggling with traditional education and skills.
The concept began with a book titled “The Third Door” by Alex Banayan, which changed Yeung’s approach to problem-solving. He realized that his conventional methods were not yielding the desired results and decided to take a different path.
Yeung identified several key strategies for finding success in the tech industry. Firstly, he focused on creating value through unique events and opportunities – such as hosting private dinners with executives or inviting himself to speak alongside prominent business leaders. This helped him gain attention and build relationships.
Secondly, Yeung emphasized the importance of speed in differentiating oneself from others. He demonstrated that even small advantages, such as replying to emails within 10 seconds, can make a significant difference in career advancement.
Thirdly, Yeung recognized the value of long-term relationships over short-term connections. He sought out people with whom he could build meaningful relationships – often lasting years or decades – and invest time and effort into nurturing those bonds.
Lastly, Yeung believed that giving without expecting anything in return was key to unlocking new opportunities. By volunteering his time and expertise, he gained access to valuable connections and increased his chances of success.
These strategies enabled Yeung to secure a career in the tech industry despite facing initial challenges. Through persistence and creativity, he was able to find success by identifying unique advantages that set him apart from others.
Source: https://www.businessinsider.com/find-third-door-to-get-jobs-at-google-and-meta-2025-1