Fujifilm GFX 100RF Brings Medium Format to Everyday Carry

Fujifilm’s new medium format camera, the GFX 100RF, is revolutionizing the way photographers think about medium format photography. Traditionally associated with bulky bodies and high price tags, this camera has redefined what it means to carry a medium format rig.

The GFX 100RF boasts an exceptionally compact body, only marginally larger than smaller Fujifilm cameras, making it easy to carry on casual walks, day trips, or street photography sessions. This is made possible by innovative engineering that ensures the camera’s portability without sacrificing image quality.

One of the key features of the GFX 100RF is its enormous 102MP medium format sensor. This sensor provides exceptional resolution and allows for extensive cropping without significant loss in quality. The ability to crop a 35mm frame to simulate an 80mm lens, resulting in detailed 17MP files, adds versatility to the camera’s capabilities.

However, practicality also involves price, and the GFX 100RF is no exception. It remains a premium pricing tier, making it inaccessible to most hobbyists and enthusiasts. Nevertheless, this camera represents a significant step forward in medium format photography, blending portability, versatility, and exceptional image quality in an unprecedented way.

While its price may prevent it from being truly accessible, the Fujifilm GFX 100RF is a compelling innovation that proves medium format may finally be ready to leave the studio behind. This groundbreaking camera has opened doors for more photographers than ever before, making medium format photography a practical and exciting choice for everyday carry.

Source: https://www.digitalcameraworld.com/cameras/has-the-fujifilm-just-made-medium-format-practical-for-everyday-photographers