Sacha Jenkins, a renowned hip-hop journalist and cultural historian, has died at the age of unknown, but his contributions to the music industry will be deeply missed. Jenkins co-founded Ego Trip magazine in 1994 with Elliott Wilson and went on to produce numerous TV series and documentaries about notable figures such as Louis Armstrong and Wu-Tang Clan.
Throughout his career, Jenkins documented hip-hop history in real-time, establishing himself as an authority in the space. He chronicled the genre’s early days, from publishing his first graffiti zine “Graphic Scenes & Xplicit Language” in 1988 to co-authoring Eminem’s biography in 2008.
Jenkins’ work spanned various mediums, including television and film. He executive produced documentaries on Rick James and Cypress Hill, as well as VH1’s RockDoc series featuring 50 Cent. In addition, he was a partner at ad agency and record label Decon, helping relaunch Mass Appeal.
In recent years, Jenkins co-founded Resurgent Pictures with his wife Raquel Cepeda, producing documentary, scripted, and commercial content. The company produced several projects, including “The Walking Dead: Generation Dead” and the James documentary.
Jenkins’ legacy as a hip-hop journalist and cultural historian is cemented through his work. His ability to document and share the stories of influential figures in hip-hop has left an indelible mark on the music industry.
Source: https://variety.com/2025/music/news/sacha-jenkins-dead-ego-trip-founder-documentary-filmmaker-1236408554