A US federal judge has ruled that consumers can take their case against Nestlé Waters North America Inc. (now known as Blue Triton Brands Inc.) to a jury. The company had sought summary judgment on common law fraud and unfair trade practices claims related to its advertising of Poland Spring bottled water. However, the court denied this motion for some states’ laws while granting it for others.
Nestle argued that consumers claimed Poland Spring was “100% Natural Spring Water”, but in reality, only a small percentage of its water comes from natural springs. The company now claims this is a legitimate claim and not deceptive marketing.
The ruling allows the original advertisers to continue with their lawsuits under various state laws and also allows them to pursue injunctive relief.
Source: https://news.bloomberglaw.com/class-action/poland-spring-water-consumers-advance-fraud-deception-claims