Box office sources are expressing concerns about the upcoming weekend, citing a potential low-grossing period with summer box office revenues predicted to be lower than last year’s. However, a surprise contender has emerged in the form of Netflix’s animated movie “K-pop Demon Hunters”. The film is scheduled for release in 1,700 locations on Saturday and Sunday, mostly at upscale metro audiences.
According to sources, “K-pop Demon Hunters” could secure a No. 1 win with estimated earnings of over $15 million, surpassing the third weekend of New Line’s “Weapons”, which is projected to gross around $13.5 million. The movie, directed by Maggie Kang and Chris Appelhans, has garnered significant attention for its unique blend of music and supernatural action.
The film boasts impressive global views on Netflix, with 210.5 million streams currently ranking it as the second most viewed title on the platform. Its success can be attributed to strong presales, which have left box office analysts excited about its potential performance.
However, some industry experts are skeptical about “K-pop Demon Hunters”‘ ability to register on weekend reports until Saturday, given its limited two-day release schedule. The movie’s target audience is primarily young females, which could lead to an initial surge in viewership followed by a decline.
As Netflix does not report official box office figures, its potential victory remains uncertain. Nevertheless, the film’s impressive global views and strong presales suggest it may be a dark horse contender for the weekend’s top spot.
Source: https://deadline.com/2025/08/kpop-demon-hunters-weapons-box-office-1236494837