The National Football League (NFL) has seen a significant surge in team values following the approval of private equity investment rules last year. The average team value is now $7.13 billion, up 20% from a year ago, with the collective worth of all 32 franchises reaching $228 billion.
The Dallas Cowboys lead the way, valued at $12.8 billion, followed by the Los Angeles Rams ($10.43 billion) and New York Giants ($10.25 billion). The Cincinnati Bengals are the least valuable at $5.5 billion.
Private equity firms have been instrumental in driving this growth, with many teams now exploring opportunities for minority investments. The Philadelphia Eagles sold 8% of their team to family investors at a valuation of $8.3 billion, while individuals also purchased stakes in the Buffalo Bills and San Francisco 49ers.
The NFL’s revenue has also seen significant increases, reaching an estimated $22.2 billion, with teams generating over $692 million per year in average revenue. The league’s debt limit has been increased to $800 million per team, providing more runway for valuations to increase.
With the NFL set to move to 18 regular-season games and expand its international presence, there are opportunities for further revenue growth. Additionally, technology advancements will improve broadcasts, while changes in TV contracts could lead to higher TV rights fees.
As private equity investment continues to shape the NFL landscape, team values are expected to continue their upward trajectory. With the league’s unique business model and entrepreneurial spirit driving growth, there is room for NFL values to increase further.
Source: https://www.sportico.com/valuations/teams/2025/nfl-team-values-2025-dallas-cowboys-billion-1234866760