NVIDIA has announced its plans to enter the ARM-based chip market for personal computers, aiming to dethrone Apple’s leadership. The company’s new chip design will be manufactured using a 3nm process node and feature up to 16 cores, including an RTX GPU and an onboard AI engine.
Apple has dominated the PC chip market since the introduction of its M1 chip in 2020, capturing both performance per watt and absolute performance. However, with Qualcomm’s Snapdragon X Elite chip and AMD’s upcoming ARM-based designs, the competition is heating up.
NVIDIA’s new ARM SoC will be designed to target high-performance Windows on ARM laptops and gaming handhelds. The company has teamed up with MediaTek to deliver a custom ARM processor, which will go into production in Q1-2025.
The chip industry is witnessing a remarkable shift, with six System-on-Chip (SoC) semi-providers now vying for market share in the PC market. This competition will drive innovation and benefit computer users, who will be the big winners.
While AMD’s ARM-based design is also rumored to be in the works, NVIDIA’s focus on graphics capabilities makes it a strong contender in the market. With heated competition on the rise, Apple’s grip on the performance crown may soon be challenged.
Source: https://architosh.com/2024/11/nvidia-to-enter-pc-market-with-high-end-arm-chip