Omnicom Group Inc. and Interpublic Group of Companies Inc., two major advertising firms, are nearing a merger that would create the world’s largest advertising company, according to reports. The deal is expected to significantly reshape the industry, with the combined entity boasting net revenue exceeding $20 billion – surpassing WPP’s $15.1 billion. This massive merger would solidify the position of these two giants in the competitive advertising landscape.
Source: https://www.yahoo.com/news/m/680c256a-d9f4-38a8-933a-3e35081828ac/advertising-firms-omnicom-and.html