Google Rolls Out 30-second Ad Format on TVs Starting March 2
Google is now delivering a new ad format specifically designed for TVs, which can be found on some TV models. The “VRC Non-skip” ads prioritize full-screen video delivery to ensure messages are conveyed in their entirety. The AI-powered optimization allows the format to dynamically switch between shorter ads (6-second Bumpers and 15-second standard) based on … Read more