Paramount+ Ditches “with SHOWTIME” Branding

Paramount+ is rebranding its premium tiers by dropping the “with SHOWTIME” label. The ad-free tier will now be known as “Paramount+ Premium.” This move comes as the streaming service tries to simplify its branding amid criticism for its South Park deal and journalism sales.

Source: https://www.avclub.com/paramount-plus-with-showtime-rebrands-paramount-plus-premium