Reality TV Super Couple Uses Loss to Promote Beloved Album

Heidi Montag and Spencer Pratt, the reality TV supercouple known for their MTV days on “The Hills,” have faced a devastating loss in the Pacific Palisades wildfire. Their home was destroyed, but they’ve found an unexpected way to cope with the tragedy: promoting Montag’s album “Superficial.”

Celebrating its 15th anniversary, “Superficial” is a nostalgic gem that captures the essence of the 2000s pop scene, drawing inspiration from Britney Spears, Paris Hilton, and Lady Gaga. The album was initially met with negative reviews but has gained new life as Montag and Pratt use their social media channels to encourage fans to stream it.

The couple’s unconventional approach is a testament to their ability to think outside the box. After hijacking “The Hills” in 2007, they remade the show into their own reality soap opera, leaving behind a trail of drama and controversy. As recording artists, Montag and Pratt showcased their unique talents, with Montag’s music video debut sparking a public meltdown that captivated fans.

Now, as they navigate life as parents of two, Montag and Pratt have leveraged social media to revive “Superficial.” The album has topped the iTunes charts, thanks in part to fans streaming it to support the couple. It’s an unusual strategy, but one that speaks to their resourcefulness and dedication to each other.

As the world around them burns, there’s comfort in something dated, a time capsule of a bygone era. Montag and Pratt have tapped into this nostalgia, embracing the quirkiness that defined their rise to fame. It may be seen as cynical, but it’s also a heartwarming display of love and resilience.

In the end, “Superficial” is more than just an album – it’s a reflection of Montag and Pratt’s unapologetic approach to fame and their unwavering commitment to each other.

Source: https://variety.com/2025/tv/news/spencer-pratt-heidi-montag-superficial-hit-la-fires-1236273250