Samsung’s Galaxy Unpacked event revealed a new generation of smartphones, but only one flagship device – the S26 Ultra – garnered significant attention from both tech enthusiasts and critics alike.
The main attraction was the revamped Galaxy S26 Ultra, which boasts an aluminum frame instead of titanium and incorporates new display technology called Black Matrix. This cutting-edge feature lets users hide sensitive information on their screens with a sheet-like film that can be turned on or off for specific apps and content.
While the standard S26 and S26 Plus phones didn’t receive as much attention, they still offer some notable upgrades – including larger screens, improved battery life, and AI-powered features. These mid-range devices now come at a $100 premium over their predecessors, priced at $900 and $1,100 for the 256GB models.
However, it’s clear that Samsung is focusing on its flagship device with the S26 Ultra. The phone’s camera capabilities have been upgraded with wider apertures, while AI-powered features like voice-controlled photo editing are sure to delight users.
Among these AI-driven features is an updated browser tied to Perplexity, a new personal assistant tool called Now Nudge, and advanced photo editing capabilities using generative AI. These innovations promise to redefine the smartphone experience.
In addition to these phone announcements, Samsung also showcased the Galaxy Buds 4 earbuds with improved sound quality and noise-cancellation features. The company is gearing up for another shopping season with its Circle to Search feature, which allows users to identify clothing items in photos using AI-powered technology.
Overall, the Galaxy S26 Ultra stands out as a technological powerhouse with AI-driven features that promise to revolutionize the smartphone experience.
Source: https://www.cnet.com/tech/mobile/galaxy-unpacked-2026-biggest-announcements