Soho House, the high-end members club operator, has agreed to go private in a $2.7 billion deal led by MCR Hotels. Under the deal, shareholders will receive $9 per share, a 17.8% premium to the last closing price. The company’s shares shot up over 15% after the announcement and were trading around $8.80 in early afternoon.
Actor and tech investor Ashton Kutcher is joining Soho’s board, while hospitality veteran Neil Thomson will become the new chief financial officer. The deal marks a significant turnaround for the company, which has faced financial struggles since its initial public offering in 2021.
Soho House was founded in 1995 by restaurateur Nick Jones and has operations across Europe, North America, and Asia. However, despite growth in membership and revenue, the company struggled to turn a profit. Hedge fund manager Daniel Loeb, who owns a nearly 10% stake in Soho, supports the deal and says he is pleased to see management in good hands.
Under the new deal, MCR Hotels will acquire Soho’s publicly traded shares, while founder Jones and Executive Chairman Ron Burkle retain majority control of the business. Apollo Global Management is supporting the deal through hybrid capital financing, which allows Apollo to expand its portfolio.
Source: https://www.reuters.com/business/soho-house-go-private-27-billion-deal-actor-ashton-kutcher-join-board-2025-08-18