Ryan Green, the executive vice president and chief transformation officer of Southwest Airlines, has given his notice just one day after the airline announced its first mass layoffs in its 53-year history. The Dallas-based carrier is cutting 1,750 corporate staffers to “maximize efficiencies and minimize costs,” according to a memo from CEO Bob Jordan.
Green, who has been with Southwest for over 20 years, will leave his position on April 1. He played a key role in the airline’s turnaround efforts and became chief marketing officer in 2016. His departure comes as the company is undergoing significant changes under pressure from activist investor Elliott Management.
As part of a new deal with Elliott, the hedge fund will now have the option to buy up to 19.99% of Southwest’s stock, more than double its previous stake. The agreement also includes changes to the airline’s board of directors. Green’s role as chief transformation officer was created in July, and his visibility increased significantly during the company’s efforts to recover from a disastrous winter storm last year.
The layoffs mark a significant shift for Southwest, which has been working to transform under pressure from Elliott Management. The activist investor had previously pushed for major changes, including the ouster of CEO Bob Jordan. Despite these efforts, Green remains one of the most prominent faces behind the airline’s transformation.
Source: https://www.dallasnews.com/business/airlines/2025/02/19/southwest-airlines-exec-key-to-turnaround-effort-is-leaving