Taylor Swift’s Game-Day Style Wins at Super Bowl LIX

Taylor Swift made a statement on game-day style at the Super Bowl LIX in New Orleans, matching her boyfriend Travis Kelce’s uniform and turning the event into a fashion show. The singer-songwriter opted for a bold white Saint Laurent blazer, bedazzled Daisy Dukes, and thigh-high boots.

The outfit sparked speculation about a potential engagement, with some comparing it to Ivanka Trump’s all-white ensemble. However, Swift was simply coordinating with the Chiefs’ away jerseys. Her cherry-red Givenchy handbag and ruby red necklace added a pop of color to her look.

As chief Chiefs WAG, Swift has become known for her fashion sense, which increasingly resembles that of her boyfriend Mr. Kelce. Her stylist, Joseph Cassell, has been involved in creating her game-day style this season, resulting in looks that blend football flair with luxury labels like Versace and Chanel.

Swift’s appearance at the Super Bowl is as much a performance as any official show she performs. With millions watching, every outfit is scrutinized – and Swift has certainly made an impression. Whether she’ll be tied to Kelce forever remains to be seen, but one thing is clear: fashion and football have formed a lasting bond.

In recent months, Swift has modeled luxury labels in various N.F.L. suites, turning them into a veritable Avenue Montaigne. Her style evolution suggests that she’s found her comfort zone as the wife of a football star, blurring the line between fan gear and high-fashion ensembles.

Source: https://www.nytimes.com/2025/02/09/style/taylor-swift-super-bowl-fashion.html