Trump Media has secured a $2.5 billion investment from institutional investors, the largest bitcoin treasury allocation for a public company, to bolster its financial services offerings. The deal includes $1.5 billion in common stock and $1 billion in convertible notes.
The move marks a significant shift for the social media platform, which aims to expand its presence beyond free speech and into financial services. Bitcoin will be held as a core treasury asset, with Anchorage Digital and Crypto.com providing custody services.
CEO Devin Nunes called bitcoin an “apex instrument of financial freedom,” citing a defensive strategy against what he described as “discrimination by financial institutions” against conservative businesses. The company has signed partnerships with major players in the industry, including Crypto.com, to bring ETFs and digital asset products to market later this year.
The raise comes as bitcoin nears record highs and President Donald Trump’s image as the country’s first “crypto president” is solidified. However, Trump Media’s stock remains volatile, with shares down nearly 30% this year so far.
The move deepens Trump’s crypto footprint, following a growing trend among politically aligned businesses converting their corporate treasuries into bitcoin-heavy vehicles. Other companies, including Jack Mallers’ new bitcoin company backed by Tether and SoftBank, are also exploring similar strategies.
Source: https://www.cnbc.com/2025/05/27/djt-trump-media-bitcoin.html