US President Donald Trump’s tariffs on foreign goods have left toy makers in a difficult spot. Companies like MGA Entertainment, which produces Bratz dolls, are struggling to find affordable materials for their products.
“We can’t make hair for our dolls here,” says Isaac Larian, CEO of MGA Entertainment. “We’d have to sell bald dolls.” This is just one example of how Trump’s tariffs are affecting the toy industry.
The situation is bleak, with many American factories unable to produce key components due to lack of materials. The tariffs are also causing shortages and price increases for consumers.
As Christmas approaches, it remains to be seen whether toy makers will be able to meet demand despite these challenges.
Source: https://www.economist.com/business/2025/04/24/how-donald-trump-might-steal-christmas